Uniqzōn is an advanced aI-powered sensory analysis platform developed to support supermarket chains in evaluating new products before committing shelf space and purchasing volume. By capturing real-time consumer reactions and preference data directly at the point of consumption, the system provides retailers with measurable insights into product acceptance, purchase potential, and expected sales performance. This allows supermarket decision-makers to validate whether a product is likely to succeed in a given market, location, or consumer segment before it is introduced into the retail environment. As a result, Uniqzōn helps reduce product selection risk, optimize assortment strategy, and increase the probability of commercial success at the shelf level.
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PLATFORM
Innovation

UNIQZōN Showrooms

Uniqzōn is a semi-automated platform powered by artificial intelligence and deployed through a network of mobile and fixed showrooms, where new products with sales potential are not only showcased, but also sampled and evaluated through multisensory marketing experiences. Within these environments, manufacturers and retailers can accurately measure genuine consumer acceptance, thereby obtaining precise data generated by proprietary algorithms. Fixed showrooms are in-store spaces that seamlessly integrate an atmosphere of innovation, inviting customers to pause for a few minutes to try new products while simultaneously providing valuable information that can be quickly transformed into measurable and actionable results.

Relevant Information

Data Collection Showrooms

Uniqzōn mobile and fixed showrooms combine a minimal staff of trained personnel with a lot of advanced technology to deliver semi-automated tastings supported by quantifiable, real-time digital evaluation. The resulting data is stored, and the system automatically adapts verbal and facial questionnaires to meet the specific needs of the retail chain. We use electronic devices to collect consumer preferences, perceptions, and ratings, which are transmitted immediately to a server and can be accessed by the retail chain at any time. This process generates quantifiable data that strengthens the commercial strategies of each store within the chain. This information can also be used by the managers of all stores across the company.

Evaluation on the way

Mobile Showrooms

Uniqzōn Mobile Showrooms are mobile units dedicated to strategic product sampling in supermarket parking lots and other key locations. At each site, consumers sample products while data is collected in real time through a combination of human interaction and technology. This data is subsequently validated at the Data Center. This blend of in-person assistance and statistical analysis establishes a reliable foundation upon which supermarket chains can base their decisions regarding which products to stock in-store, thereby mitigating risk and increasing the likelihood of commercial success within the United States.

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CONTACT US

CONTACT US

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